THE HOMETOWN HERO PROGRAM
Hometown Hero · USA Insulation

USA Insulation™ Hometown Heroes

One day, one crew, one home, every year in each of our hometowns. A more comfortable home, as a thank-you.

16
heroes
5
hometowns
2018
since
What happens at a hero's home

A real job, start to finish

Every home gets what it needs. Here's what our crew does.

A USA Insulation crew on Hero Day
01
The inspection

We look before we touch anything: insulation depth in the attic, one small test hole in an outside wall (usually inside a closet, then plugged) and the band joist in the basement. Then a plan for that house.

02
The walk-through

On Hero Day the crew lead starts inside, checking wiring, plumbing and how the home is put together.

03
The walls, from outside

A row of siding comes off (or we drill the mortar lines on brick), foam goes into each cavity through small holes, the holes get plugged and the siding goes back on.

04
The attic

Old, dirty insulation comes out when it needs to. Air sealing where it's in the plan, baffles to keep the attic breathing, then insulation to the right depth.

05
The band joist

Where the house sits on the foundation, a spot most people never think about, gets insulated so it stops leaking heat.

06
The last walk-through

We go over the work with the family and leave the place clean.

Every USA Insulation hero

11 stories on TV and in print

In the news

All 11 stories
The Blade article, June 27, 2025As it ran in The Blade, June 27, 2025
The Blade · June 27, 2025 · Lead story

Hometown Hero, dad of 6, gets home insulation installation

A Toledo dad raising six kids, about to retire after more than 26 years in uniform, got his near-century-old home insulated by USA Insulation and its air ducts cleaned by Mold Medics.

“When they told me I won, I couldn't believe it.”DAN, TO THE BLADE
Sponsor a USA Insulation heroBecome a sponsor
About USA InsulationVisit usainsulation.net